Tuesday, April 26, 2011

Graphic Poster Images Support Avon Campaign


AVON new poster

Actress Victoria Smurfitt opens the poster exhibition with curator Colm Dempsey, Judith Wojtowicz (Avon Ireland) and Margaret Martin (Women’s Aid). Picture by Kenneth O’Halloran

AN international poster exhibition in Ireland was a powerful reminder of the women around the world who are facing domestic violence and abuse. Included was a striking image created by Avon to support its global Speak Out Against Domestic Violence programme.

More than 400 posters were on public display at the end of the year as part of the global 16 Days of Action campaign, co-ordinated locally by Avon Ireland’s charity partner Women’s Aid. It was opened by actress Victoria Smurfit, who wore the Avon women’s empowerment necklace.
Speaking to an invited audience on the eve of United Nations Day for the Opposing of Violence Against Women, she said: “This is an extraordinary exhibition, and thanks to Women’s Aid and Avon for making it available to us. We are bombarded with so many images of all kinds on a daily basis that we have to filter them out to find those most relevant.
“These images really do need to be seen, a powerful reminder of what is happening to women every minute of every day somewhere in the world and that domestic violence is never acceptable.”
The posters represent domestic violence campaigns in almost 90 countries and have been collected over several years by former Irish police officer Colm Dempsey. They form the basis of a touring exhibition whose main purpose is education and awareness: www. dvposters365.net.
Allyson Russell, country manager for Avon Ireland, said: “Thousands of women all over Ireland have shown their solidarity through selling, buying and wearing Avon’s empowerment jewellery, a visible sign of our commitment to women and a small way in which we can encourage people to break the silence that exists around this taboo subject. The poster exhibition reinforces this message, and we are proud to add our support

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